Simon has grown up in Chesham and worked in marketing roles in many different industries  He got to know Mark Rann during his time as a volunteer for the Big Community Takeaway in 2020/21 and was delighted to be approached to head up the marketing function for the 2025 Fringe. Simon enjoys live comedy and music, although he says he hasn’t been to as many live music events as he would like to. Since 2025, Simon has been joined in the marketing function by Helen Fortgang.